ART INSTALLATION / BRANDING / COMMUNITY BUILDING
THNK is a universe of stars: people with big hearts and big ideas that come together from around the world to take a journey together to learn, grow and impact the world around them with the support of their tribe, and all the elements that make up this incredible community.
The installation represents their journey together, from past to present to future. The first wall is a world scatter map representing each participant and how far they traveled to arrive at THNK in Amsterdam. The central screen presents the latest additions to the community together with quotes about their beliefs and ambitions. The second wall represents the journey each group of 30 participants embarks on, at first next to each other in a line, but by the end of four modules, forged together as a tribe. The final wall represents the larger THNK community, where anything is possible, and combinations of people and ideas form constellations that can literally change the world. The screens showcase the participants, their current endeavours and projects, and their asks to the community at large.
The goal of the installation was to instantly create an experience of the THNK journey as you enter the building, that also has the presence of each and every member of the community in the building no matter where they currently are. Further, its ambition is to showcase the big ideas and big hearts of this community, that has the power to have significant impact on the possibilities of our world.
Multimedia installation, 15 x 5 meters
Strings, beads, paint and video
THNK School of Creative Leadership
Keizersgracht 264, Amsterdam, The Netherlands
Special thanks to Anna Nogaré for her assistance.